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8 Steps To Writing A Sales-Driving Author Bio
Your bio is like your calling card. This step-by-step guide dives into the four main components of a killer author bio and provides tips from our talented marketers for nailing each section. For non-fiction authors, the author bio is a critical marketing tool as who are you are is often as or more! Click To Tweet. Joel recommends starting your author bio with a one-liner that states your profile in a nutshell and the title of your latest publication. The great part about writing a one-liner as your opener is that it can double as a short bio for guest articles, social media, etc. This one is pretty simple: what do you write about?
When you wrote your Amazon book page, how much thought did you put into the author bio? Instead, those who end up on your book page will rely on a few key details to help them determine whether or not to buy it. Those details are: book reviews , book description , and author bio. But those are the elements that get users to your book page in the first place — not what keeps them there. The author bio is where you establish yourself as the kind of person who ought to be read by your target market. Before you write your masterpiece of an author bio, ask yourself the following questions. Who did you have in mind when writing the book?
What sets one author bio apart from another?
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Step 1: Strategically Prepare for your author bio
With almost two million ebooks on Amazon, authors can get lost in the sea of books available to readers. Your author bio is the framework for your reputation and credibility as an author. It is the place for you to introduce yourself to your readers and offer them other ways to explore your work. Many more people will read your bio than they will your books, but you can shift those percentages in your favor by impressing potential readers from the get-go. A sub-par author bio can quickly turn off readers — so consider your bio as your first impression and perhaps the only source for new readers to find out about you. You want to spark a small connection with readers that can impact sales of your books and win them over as repeat buyers.
Not only is it useful to know what you need to include in an author bio, it is also useful to see examples of how your vital information should look. This article will cover both what you need to include in your author bio and some examples of tight professional bios. All you really need to do is include as many of them as possible. You may not have any education. Build up your experience so you can change your bio. She provides ghost writing, coaching and ghost editing services.