Thinking, Fast and Slow by Daniel KahnemanIn the highly anticipated Thinking, Fast and Slow, Kahneman takes us on a groundbreaking tour of the mind and explains the two systems that drive the way we think. System 1 is fast, intuitive, and emotional; System 2 is slower, more deliberative, and more logical. Kahneman exposes the extraordinary capabilities—and also the faults and biases—of fast thinking, and reveals the pervasive influence of intuitive impressions on our thoughts and behavior. The impact of loss aversion and overconfidence on corporate strategies, the difficulties of predicting what will make us happy in the future, the challenges of properly framing risks at work and at home, the profound effect of cognitive biases on everything from playing the stock market to planning the next vacation—each of these can be understood only by knowing how the two systems work together to shape our judgments and decisions.
Engaging the reader in a lively conversation about how we think, Kahneman reveals where we can and cannot trust our intuitions and how we can tap into the benefits of slow thinking. He offers practical and enlightening insights into how choices are made in both our business and our personal lives—and how we can use different techniques to guard against the mental glitches that often get us into trouble. Thinking, Fast and Slow will transform the way you think about thinking.
Experian campaign 'plagiarises' YouTube channel Dan & Dan, creator alleges
TV Comic Marcus Brigstocke is being divorced by his wife after she discovered he was having an affair. Sophie Brigstocke found out her husband of 12 years was cheating a month after he wrote a gushing first-person piece in a national newspaper, enthusiastically describing his family life. Mr Brigstocke was touring with the Monty Python musical Spamalot when he began his affair. Yesterday the comedian, 39, was skiing in Austria with his girlfriend, former Emmerdale actress Hayley Tamaddon, also At the start of the tour, Ms Tamaddon had just split up with her fiance Darren Charles. She blamed her participation in Dancing On Ice — which she won — for the break-up of her relationship after Mr Charles cheated on her.
Marcus Brigstocke's data self - a version of himself which restaurants, banks et al find more palatable - joins him as he goes about his business in this new ad for credit-checking company Experian. Only here he's not called Marcus, he's called Dan Virtual Marcus - sorry, Dan - is better looking, more confident and - it would appear - more open to financial risk-taking and sexually adventurous into the bargain. Real-life Dan has to make quite an effort to reign him in. And his wife flatly refuses to join them both in bed. It's amusingly done and Brigstocke creates enough of a difference between the two personae to make you wonder whether they found a good lookalike, but we're not quite sure what the message is.
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Marcus Alexander Brigstocke born 8 May is an English comedian , actor , and satirist. He has worked in stand-up comedy , television , radio and musical theatre. He has appeared on many BBC television and radio shows. In his youth, Brigstocke struggled with alcohol and drug addiction. Aged 19, Brigstocke worked on a North Sea oil rig, and later as a podium dancer; he used his earnings to travel, and the experiences as inspiration for a stand-up routine.